FOUNDER + GUIDE | OTTO FLORES

 "From an early age, I tried many sports, but the ocean was always calling me," says Flores. Raised in Puerto Rico, he quickly became a Junior National Champion and began representing his country on the world stage. As he matured, Flores realized that he was more interested in chasing world-class waves on the roads less traveled. With his committed approach, Flores worked with well-known photographers to earn stacks of magazine covers and accolades while honing his skills in all types of surf conditions. Flores continues to clock in as much tube time as possible, representing brands and organizations that make sustainability the first priority. In 2018, he helped organize an Ocean Risk Management summit with the Big Wave Risk Assessment Group in Puerto Rico. His love of surf and environmental advocacy have merged into his current career trajectory. He’s become a high profile ambassador for not only the Patagonia brand but the designated 11th World Surfing Reserve on the Northwest Coast of Puerto Rico. In 2017, he additionally became a key Waves for Water Caribbean Hurricane Initiative leader in the aftermath of Hurricanes Irma and Maria, helping set a course for recovery with an emphasis on sustainability.

 He is co-founder of Granito de Arena, a surf and environmental organization that works with youth in low-income coastal communities. The non-profit is dedicated to teaching kids to reduce and reuse plastic in a positive way – first by teaching them to surf, and then by educating them about the effects of plastic in our ocean playground.

our PARTNERS

Drawing inspiration from others, we have had the opportunity to align with like minded organizations who share our passion for the environment. These are companies that have chosen to work with nature, while delivering functional and responsible products that suit our lifestyle.

BRAND STORY | OUE mar

Pronounce it however you want to. ‘Oue’ is our homage to the ocean–to saying ‘yes’ with a certain je ne sais quoi. And it speaks to the solidarity meant by ‘we.’ It’s el mar that we all share. There’s no right way to say the succession of letters we’ve selected to represent the kind of life we believe in, located precisely where the ocean meets land. Just like there’s no right way to surf a wave or to experience a coastline. So here’s to confronting the unknown just like you do everything else: fearlessly and efficiently. 

Leave your trip to us.

TESTIMONIAL

"Traveling to foreign destinations to find that perfect wave is something every surfer dreams of. This can become a difficult reality once you land ... and find yourself in a country you truly don't know. Instead of spending your vacation speculating on where the surf might be good it's always better to have true local knowledge. This is what I experienced when we got together with Otto Flores during our Puerto Rican surf adventure. Due to Otto's local knowledge we were always at the right place at the right time and scored epic surf during our whole vacation." 

Steven Brod | CEO, Crystal Capital Partners